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Greg McCarty -> (9/9/2000 8:52:00 AM)
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My day/paid job is as a Marketing and Sales Director for a division of a healthcare company. I think the marketing lesson that Matrix seems to understand is that the development of a product does not end when the product goes out the door. Encorporating the suggestions and enhancements brought to us by the gamers themselves gives us a chance to make the games better for what we may have missed, and makes the gamers parteners in the development process. In the end...it becomes a little bit of everyone's game.
Regards,
Nick
[/B][/QUOTE]
Nick:
Yes, you know, I'm a big follower of Alvin Tofflers concepts. And I keep thinking that we are witnessing in the Matrix business model something which was described in "The Third Wave." I just can't put my finger on
which thing. You are obviously operating outside the traditional envelope; the internet has largely made it possible;
You are doing something that might be impossible for a conventional company, and
we, the potential (and rather focused) market for the product are tightly locked into the product developement process. I
find that whole thing facinating all by itself.
With regard to the neccessary cash flow; hell,
I've been ready to send Matrix $50.00 for
this product from the getgo. I imagine
many others feel the same way. Of course
I understand you can't profit on THIS one,
but my point is that Matrix has already got the undivided attention and admiration of many game buyers worldwide already, and yet, in practice, you have neither a costly marketing blitz, or (as yet) a for sale product on the shelf. I'm sure they're coming, and we cant wait.
Greg.
[This message has been edited by Greg McCarty (edited September 08, 2000).]
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