Erik Rutins
Posts: 37503
Joined: 3/28/2000 From: Vermont, USA Status: offline
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Hi guys, It actually is marketed quite a bit, though I understand that you may not be seeing the marketing. Now that Shadows is released, there will be much more in terms of paid advertising and other marketing to raise awareness. We've made preview builds available to all members of the press and review sites as well as players who've made Let's Play videos, etc. for about six weeks before release, sent out several press releases with batches of screenshots, preview video, features, and so on. We find that paid advertising/marketing is more effective once a release is available - before release we try to raise awareness through other means. Regards, - Erik
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