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Retail and or Online What do You Think

 
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Retail and or Online What do You Think - 8/28/2003 12:10:52 PM   
David Heath


Posts: 3274
Joined: 3/29/2000
From: Staten Island NY
Status: offline 		Hi Guys

We are currently working on opening offices in both the United Kingdom and Australia by the end of September. We pretty much working on a system to sell our games in two styles. One to have our hardcore wargames sold through our online store and games that we feel have a more mass market feel to be sold in retail stores. What does everyone think of that.

David

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- 8/28/2003 12:23:13 PM   
Von Rom


Posts: 1705
Joined: 5/12/2000
Status: offline 		[QUOTE=David Heath]Hi Guys

We are currently working on opening offices in both the United Kingdom and Australia by the end of September. We pretty much working on a system to sell our games in two styles. One to have our hardcore wargames sold through our online store and games that we feel have a more mass market feel to be sold in retail stores. What does everyone think of that.

David[/QUOTE]

Good idea David.

Although, I would suggest also offerig a few hard-core wargames through your retailers as well. Those stores will soon develop a reputation for stocking good, quality wargames, and people will go out of their way to go and buy them.

Wargamers will stop at nothing to get their wargames. :D

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(in reply to David Heath)
Post #: 2
- 8/28/2003 12:50:59 PM   
Mac_MatrixForum


Posts: 295
Joined: 4/11/2000
From: Espoo, Finland
Status: offline 		If that means you will be selling directly online yourself in Europe and you'll get more money for each game to yourself then I'm all to it and will purchase every game directly from you.

I regularly order stuff online, although only from Finland at the moment since I'm too lazy to get a credit card. It doesn't matter to me if a game is sold in a regular shop or not. If I order online I usually order a few games to lessen the impact of the shipping in the price. And knowing that more money goes to the people behind the product instead of those merely moving or selling it would make me pleased. I can support good game stores by buying other games anyway.

Putting a hard-core game or two in the shops wouldn't hurt either since many people do not follow or know about the website or know much about computer games in general. I must say here in Finland we are blessed by a games magazine that reviews fairly all these kinds of games as well.

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Markku "Macroz" Rontu
"Understanding is a three-edged sword, your side, their side and the truth." - Captain John J. Sheridan, Babylon 5

(in reply to David Heath)
Post #: 3
- 8/28/2003 3:31:40 PM   
Pawlock

 

Posts: 1041
Joined: 9/18/2002
From: U.K.
Status: offline 		[QUOTE=David Heath]Hi Guys

We are currently working on opening offices in both the United Kingdom and Australia by the end of September. We pretty much working on a system to sell our games in two styles. One to have our hardcore wargames sold through our online store and games that we feel have a more mass market feel to be sold in retail stores. What does everyone think of that.

David[/QUOTE]

Very good news, retail is the way to go for future expansion IMO as it brings wargames to the as yet future wargamers who dont know it yet.

Game and PC world are 2 of the UK's main sellers I would imagine, and if you can crack them I believe the outlook is very good.

btw I did see UV in PC world not so long ago, so obviously you are getting there.

(in reply to David Heath)
Post #: 4
- 8/28/2003 6:07:00 PM   
wodin


Posts: 10762
Joined: 4/20/2003
From: England
Status: offline 		[QUOTE=David Heath]Hi Guys

We are currently working on opening offices in both the United Kingdom and Australia by the end of September. We pretty much working on a system to sell our games in two styles. One to have our hardcore wargames sold through our online store and games that we feel have a more mass market feel to be sold in retail stores. What does everyone think of that.

David[/QUOTE]


Any Jobs going?

;) :)

Retired due to a disability but I would take on a job with you!

Highly skilled office worker.

Was Admin Officer for H M Customs & Excise.

And if that doesnt stop you from giving me a job I dont know what will! :)

Though the office should be in Liverpool (where I am) as its the European Capital Culture 2008 :D

Wodin

(in reply to David Heath)
Post #: 5
- 8/29/2003 5:35:52 AM   
riverbravo


Posts: 1320
Joined: 1/16/2003
From: Bay St Louis Ms.
Status: offline 		[QUOTE=David Heath]Hi Guys

We are currently working on opening offices in both the United Kingdom and Australia by the end of September. We pretty much working on a system to sell our games in two styles. One to have our hardcore wargames sold through our online store and games that we feel have a more mass market feel to be sold in retail stores. What does everyone think of that.

David[/QUOTE]

I think its great.

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I laugh at hurricanes!

(in reply to David Heath)
Post #: 6
- 8/31/2003 9:25:34 PM   
Hertston


Posts: 3564
Joined: 8/17/2002
From: Cornwall, UK
Status: offline 		[QUOTE=David Heath]Hi Guys

We are currently working on opening offices in both the United Kingdom and Australia by the end of September. We pretty much working on a system to sell our games in two styles. One to have our hardcore wargames sold through our online store and games that we feel have a more mass market feel to be sold in retail stores. What does everyone think of that.

David[/QUOTE]


I'd do some very thorough market research.

Personally, I think there's a significant market for retail "hardcore" wargames - probably more so than much of the stuff you describe as having more mass appeal. The trick though is where to sell it.. specialist gaming stores (GAME is about the only large chain) are probably not a good choice any more. They have noticably shifted their emphasis from a well balanced PC game selection to more console games, DVD sales and PC "deals" like the one with EA that means yoyr games get/will get minimal exposure. Adults just don't go into GAME stores now, except with their kids. PC World is a much better option for shifting copies, I would think.

You might want to consider a different type of retail outlet. Maybe something like WH Smith would work, but personally I'd at least think about large bookstores. I may be totally off the mark, but I think a display selection of Matrix Wargames in, say, the "Waterstones" chain would do very well for both you and them if you could come to a deal.

(in reply to David Heath)
Post #: 7
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